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In recent years, social media has dramatically transformed the way companies promote and market their products and services. In my experience as an advertiser and CEO of the Armadillo Azul agency, I have witnessed how social media has become a key tool for reaching new customers, engaging with...

Companies have used augmented reality to create unique brand experiences, enhance customer interaction, and ultimately boost sales. In 2023, augmented reality will continue to be a valuable tool for businesses seeking to stand out in the market and increase customer loyalty. One of the main...

Native advertising is an online advertising format that seamlessly integrates into the content of a platform or website, making it appear as a natural part of the content itself. Instead of being an obvious interruption, native advertising blends with the user’s experience to deliver a...

As the CEO, I can proudly state that we are an excellent choice for businesses and individuals seeking a marketing strategy that truly works. At Armadillo Blue, we take pride in offering personalized and effective advertising solutions for each of our clients. Our team of marketing...

An effective positioning strategy will help you differentiate yourself from your competition and highlight your strengths. Moreover, it will allow you to establish a consistent and coherent brand image, increasing your customers’ trust in your company. To achieve this, I’m...

Consumer empowerment has changed significantly in recent decades. Instead of being simple passive observers, consumers now have the ability to influence companies and their products. This phenomenon is known as “consumer empowerment,” and it has transformed the way companies...

In summary, advertising remains a key and vital element for the success of companies. Advertising allows companies to do just that, by providing them with a platform to promote their products or services and attract consumer attention. In addition, with the expansion of internet use and...

Digital marketing has become a fundamental tool for companies today. With the growing number of online consumers, having a strong internet presence has become essential to effectively reach them. Implementing digital marketing not only allows you to reach a wider audience, but also provides the...

Many people think advertising is an unnecessary expense, but in reality it is an investment that can give you a great return.💪🏻 In the digital era we live in, online advertising has become increasingly important. Having a presence on social networks and search engines like Google is...

A website is an essential tool for businesses looking to establish their online presence and effectively reach their audience. Here are some of the features you get by having a website: ✔️Visibility and reach: A website allows your company to be available 24/7, meaning customers can access...